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Summary:
Course Code: N2AF
Course Code: N2A1
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How Would You Like To Study?
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Which Options Would You Like With Your Course?
Why choose the School of Leadership and Management
Over 95% of our full-time UK business and management graduates are in employment or further study, 15 months after graduating (source: HESA Graduate Outcomes for 2020/21, pub 2023).
This course is in the process of receiving accreditation by the British Computer Society (BCS), which will give you Chartered IT Professional certification
Get involved in consultancy projects: over 1,000 Business School students worked on live knowledge-exchange projects 2022/23 (KEF, 2023).
About the course
One of seven Business Management pathway options, this course merges business management with digital expertise, preparing graduates for data-driven careers. You gain a thorough training in data analysis, decision-making and real-world application from day one, exploring business management areas such as marketing and management as well as programming for data analysis; soft system analysis; and data modelling.
Our other BSc Business Management pathway options are:
Digital Marketing
Finance
Human Resource
International Business
Law
Placement
Course accreditation
This course is in the process of receiving accreditation by the British Computer Society (BCS). On successfully completing the course, you receive its credential for Chartered IT Professional. The BSC is recognised as a professional statutory and regulatory body for the accreditation of technology degrees in the UK.
Facilities and specialist equipment
- New, state-of-the-art business analytics suite to support data analytics, 'big-data', data mining, digital marketing, SEO and other management skills
- Harvard Business Publishing - international learning resources providing advanced business simulations in areas such as sustainability and digital processes
- Our Reuters trading room, reacting to live ‘stock-market’ data
- Software includes Microsoft Power BI and Vensim simulation
- Access to Sage, Refinitiv Workspace and the econometrics software STATA
Student experience
Become adept at facilitating data-driven solutions for today's market, developing skills that give you the edge in the fast-paced digital transformation of business.
Benefit from a course that gives you the flexibility to change pathway option at the end of your first year.
Learn from research-driven academics actively involved in consultancy work.
Take up opportunities for consultancy experience during the second year of the degree, assisting businesses – from start-ups to established corporations - to solve problems, up-skill and innovate.
Benefit from masterclasses from industry experts so you benefit from their experience and keep at the leading edge in your field.
Widen your experience with field trips to see business management and analytics in action at companies such as John Lewis, Volvo, PW Gates Logistics and Luton Recycling.
with Professional Practice Year
This course has the option to be taken over four years which includes a year placement in industry. Undertaking a year in industry has many benefits. You gain practical experience and build your CV, as well as being a great opportunity to sample a profession and network with potential future employers.
There is no tuition fee for the placement year enabling you to gain an extra year of experience for free.
*Only available to UK/EU students.
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with Foundation Year
A Degree with a Foundation Year gives you guaranteed entry to an Undergraduate course.
Whether you’re returning to learning and require additional help and support to up-skill, or if you didn’t quite meet the grades to pursue an Undergraduate course, our Degrees with Foundation Year provide a fantastic entry route for you to work towards a degree level qualification.
With our guidance and support you’ll get up to speed within one year, and will be ready to seamlessly progress on to undergraduate study at Bedfordshire.
The Foundation Year provides an opportunity to build up your academic writing skills and numeracy, and will also cover a range of subject specific content to fully prepare you for entry to an Undergraduate degree.
This is an integrated four-year degree, with the foundation year as a key part of the course. You will need to successfully complete the Foundation Year to progress on to the first year of your bachelor’s degree.
Why study a degree with a Foundation Year?
- Broad-based yet enough depth to give you credible vocational skills
- Coverage of a variety of areas typically delivered by an expert in this area
- Gain an understanding of a subject before choosing which route you wish to specialise in
- Great introduction to further study, and guaranteed progression on to one of our Undergraduate degrees
The degrees offering a Foundation Year provide excellent preparation for your future studies.
During your Foundation Year you will get the opportunity to talk to tutors about your degree study and future career aspirations, and receive guidance on the most appropriate Undergraduate course to help you achieve this; providing you meet the entry requirements and pass the Foundation Year.
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What will you study?
Studying our Business Management with Business Analytics BSc (Hons) course will equip you with in-depth skills and knowledge in the combined areas of business management and digital and data analysis. In introductory areas of study, our Evolution and Revolution of Business unit will allow you to explore how businesses operate, develop, progress and impact society. Building on your analytical skills, our Business Analytics unit will equip you with advanced data analytical strategies used to solve business tasks. To help with this, our unit in Applied Numeracy for Business will give you the confidence to develop the mathematical and numerical skills used for decision making and problem solving for businesses. Another crucial skill in the business world is risk management – and this is where our Risk and Responsibility unit will develop your understanding of business challenges, responsible management and business ethics in a global context.
In other areas of study, you will tackle environmental issues in our Business Continuity and the Planet unit that will allow you to investigate the strategic risks and challenges posed towards business operations including climate change, cybersecurity and supply chain risks. To diversify your learning, you will also be provided with a range of skills for leadership, entrepreneurship, marketing, management analysis, strategy setting and finance in our Management in Practice unit. Among other key business elements, you will explore trends and challenges in technology in our Smart Business unit while considering how this can be applied to varying areas of business. When working in business, it is also important that you build on your employability skills and is where our Managing Business Complexity unit will support your development in areas of teamwork, communication and time management while exposing you to real-life, complex business issues and how to create viable solutions for clients based on this.
It is also important that you are adaptable to change in business environments, and this is where our Strategic Business Planning unit will allow you to understand how business growth and productivity is affected by change as well as how strategic planning can be used to maximise company growth. In more technical areas, you will also work with statistical data in our Data Analysis for Finance and Economics unit where you will learn to interpret and apply various statistical techniques and use software to collect, summarise and process data. To add to this, you will explore a range of visualisation methods and concepts in our Data Visualisation unit while examining Data Optimisation techniques in the context of business decision making. Finally, you will conduct a thorough piece of academic research and/or a practical project in our Business Project unit that will allow you to gain a deeper understanding of the practical use of data in business and how this shapes critical business decisions.
To prepare you for your career, our Employability and the Future Workplace unit will support you in developing the skills needed to prepare for interviews, psychometric tests and assessment centres. Additionally, our unit in Beginning your Professional Business Journey will help to ease your transition into the workplace and provide an insight into professional business environments.
English Language Foundation
This unit focuses on your ability to understand and use the English language accurately when you read, speak, listen and write. We will concentrate on the English you need for undergraduate level study in your chosen subject area, covering grammar, subject area vocabulary and the four language skills of reading, writing, listening and speaking.
A key element of the unit is the grammar of the language, and particularly the verb tense system in English, because your ability to use the verb tense system accurately will be extremely important when you come to write essays and reports. This unit will focus in particular on the grammar of the language.
We will also focus on reading, listening and speaking skills in the context of your chosen subject area. Beginning with short texts, we will practise each skill and practise it again, so that gradually you will see, hear and feel that your command of the language is improving.
A recurring focus of the unit will be your acquisition of 'learner autonomy'. This means your ability to acquire the language yourself, without needing a teacher's help. This is important because from next year you will not have an English teacher to help you. So we will consider and practise strategies to help you gain confidence in your own ability to increase your knowledge of and ability to use the language, including for instance guessing meaning of difficult words, deciding which words are important in a text, recognising differences between formal and informal language, and other strategies, so that as the first semester continues, you begin to feel more confident in your use and experience with the English Language.
Academic Skills Foundation
When you begin your undergraduate level studies, you will be expected to have knowledge of and ability to use a large range of 'study skills'. You will also be expected to have some knowledge of the subject area you will be studying. This unit deals with both of these aspects of your preparation for undergraduate level study.
All of the academic skills are practised in English, so you will use your developing acquisition of the language from the partner unit 'English Language Foundation' to practise and gain mastery of these skills. You will also use your language and study skills as you learn the foundation of your subject area, putting the skills into practice as you learn.
Developing English Language Skills
This unit builds on the progress you made during its partner semester 1 unit 'English Language Foundation' and increasing your level from that which you had achieved by the end of semester 1.
We will recycle the tense system in English and other elements of the grammar system, but you will now learn how to use other aspects of the grammar, including the passive voice, as well as linking words and phrases and devices which enable you to write longer sentences but retain grammatical accuracy.
You will notice that we gradually introduce more specialist language that you need in preparation for your degree and we will expect you to use and develop the skills that you gained in the previous units so that you are able to work more independently.
Academic Skills Development
This unit builds on the skills learnt and practised in its partner semester 1 unit 'Foundation Academic Skills'. We will add more skills to the list, including summarizing and synthesising, argumentation, critical thinking and referencing and citation skills, as well as several others and practise and test them in the same way as with the semester 1 unit.
We will also investigate the research skill and you will learn how to prepare a research proposal and conduct a literature review, and how to plan a research project, learning about the research tools available and how they can be used to conduct research in your chosen field.
You will continue to broaden your knowledge of key current issues and theory in your chosen subject area, and apply the critical thinking and argumentation skills you acquire in this unit to argue for and against propositions you have studied in the form of in both essays and presentations and in seminar situations, ensuring that you are ready to step up to your chosen undergraduate course with a base level of subject area knowledge from which to continue your academic development as you progress to level 4 study.
Applied Numeracy For Business
This unit is part of a core spine of units that all Business students will encounter as part of their learning journey. This journey takes you through the begin stage at Level 4, to the thrive stage at level 5, to succeed stage at level 6.
This unit is designed to support your Begin stage at level 4, it develops the numeracy skills and abilities you need to succeed in your studies and in the business world. The unit is designed to support you and develop your confidence in essential mathematics and statistics techniques, it applies these techniques in business context to give you an understanding of how they are used to solve problems and make decision in business organisations.
The connected core spine of units also enables you to network with peers from across the faculty just as you will be expected to work with colleagues throughout the organisation in the world of business.¿¿¿&²Ô²ú²õ±è;
The unit aims to achieve
- provide students with the fundamental knowledge and understanding of numeracy in business.
- develop student confidence in a range of numerical and statistical techniques.
- enable students apply a range of numerical and statistical techniques to practical business problems.
Beginning Your Professional Business Journey
This unit is part of a core spine of units that all Business students will encounter as part of their learning journey. This journey takes you from the Begin stage at Level 4, to the Thrive stage at Level 5 through to the Succeed stage at Level 6. This unit is designed to support the Begin/Thrive/Succeed stage by introducing you to the skills that you will require in order to develop your professional practice.
The connected core spine of units also enables you to network with peers from across the faculty just as you will be expected to work with colleagues throughout the organisation in the world of business.
This unit will help you to begin your journey in Business and provide you with the support you will need to develop your professional practice.
In this unit you will be presented with Business challenges which will allow you to collaborate with peers, and provide an insight in to a professional Business environment.
Data Analysis For Finance And Economics
This unit aims to provide detailed knowledge and skills to apply and interpret the results of a variety of statistical techniques from both descriptive and inferential statistics. You will use appropriate software in order to collect, summarize, and process primary and secondary data, identify relations between economic variables and use this information to interpret the outcome in the context of economic policy or business decision making processes.
The central question that the unit intends to address is: How statistics is used in the process of asking a research question, gathering the data to address this question(s), analyzing the data, and making conclusions.
Data And Research Methods For Business
This unit is part of a core spine of units that all Business students will encounter as part of their learning journey. This journey takes you to the Thrive stage at Level 5 and the unit is designed to support the Begin/Thrive/Succeed stage by building on the academic study skills and numeracy skills acquired during your first year and introduces you to both theory and practice of research and prepares you for the final year Research Project.
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The connected core spine of units also enables you to network with peers from across the faculty just as you will be expected to work with colleagues throughout the organisation in the world of business.¿¿&²Ô²ú²õ±è;
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The ability to conduct research and to interpret information is a key skill in both the academic and commercial worlds. Effective managerial decision-making is heavily dependent on high-quality data and information in a variety of forms and from a variety of sources. Gaining an understanding of research and of the research process, and experiencing it as part of a research community will provide valuable transferrable skills for a career in business or further study.
This unit aims to achieve:
an understanding and appreciation of the central role of data in business.
an ability to evaluate information sources appropriately to support arguments and to inform decision-making at all levels.
an appreciation of the benefits and limitations of common research approaches and quantitative and qualitative research methods.
an understanding of common qualitative and quantitative research techniques including sampling and data collection approaches as well as data analysis.
Business Project
This unit is part of a core spine of units that all Business students will encounter as part of their learning journey. This journey takes you from the Thrive stage at Level 5 through to the Succeed stage at Level 6. This unit is designed to support the Succeed stage by enabling you to network with peers from across the faculty just as you will be expected to work with colleagues throughout the organisation in the world of business.
This unit will help you consolidate your research journey with the aim of helping you thrive. It aims to bring research to life by addressing it from an application point of view.
It aims to help you develop and deploy relevant research skills while engaging you in the process of making decisions based on quality research. Effective business decision and problem-solving involve many complex processes which depend not only on accessing high quality data but also processing, analyzing, deconstructing and extracting meaning from it.
Hence, this unit aims to take students through these practical processes in order to develop cutting edge problem solving skills required in a fast business terrain.
This unit aims to achieve:
1) This unit will help students achieve a broader and deeper understanding and learning of the practical use of data in business and how this shapes critical business decisions.
2) This unit will help students achieve the ability to critically evaluate the core knowledge at the forefront of their fields of study in informing their investigation, demonstrating an awareness of the provisional and evolving nature of knowledge.
3) This unit will help students achieve the ability to take ownership of their own research journeys by independently selecting, planning, managing and executing an in-depth research investigation of a business problem with the aim of producing a research with potential for useful or unique outcomes.
4) This unit will enable students achieve the ability to critically review evidence, including reliability, validity and significance, and interpret with reference to the core knowledge in the area, identifying contradictions and inconsistencies and exploring possible reasons, leading to reasoned conclusions and recommendations.
5) This unit will enable students achieve an awareness of their personal responsibility and professional ethical codes of conduct, particularly in relation to confidentiality and informed consent.
How will you be assessed?
Assessment information for this course will be made available soon. Please check back for updates.
Careers
On this course, you develop specific skills and knowledge in the area of data analytics and business management that allow you, upon graduation, to follow a career as a data consultant able to offer business solutions using data-driven, evidence-based analysis. The course will help you prepare for opportunities to become data analysis specialist in the area of marketing, finance and operations across a wider range of service sectors.
You also develop the skills required for lifelong learning, meaning you are well prepared to keep up with the ever-evolving field of business data analysis and ensure your future employability.
Entry Requirements
Entry Requirements
Entry Requirements
Entry Requirements
Entry Requirements
Fees for this course
UK
The full-time standard undergraduate tuition fee for the Academic Year 2025/26 is £9,535 per year. You can apply for a loan from the Government to help pay for your tuition fees. You can also apply for a maintenance loan from the Government to help cover your living costs. See
Excellence Scholarships
Worth £2,500 per year of study over three years when you score a defined number of UCAS tariff points from specified qualifications*
» If you don’t qualify for an Excellence Scholarship but have 120 UCAS tariff points, you have enough points for one of our Achievement Scholarships offering £500 per year of study**
» Other scholarships, bursaries and financial support packages are available
* Points requirements vary depending on type of qualification.
** Threshold is 120 UCAS tariff points across all awarding bodies and qualifications.
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International
The full-time standard undergraduate tuition fee for the academic year 2025/26 is £16,900 per year.
There are range of Scholarships available to help support you through your studies with us.
A full list of scholarships can be found here.
Fees for this course
UK
The full-time standard undergraduate tuition fee for the Academic Year 2025/26 is £9,535 per year. You can apply for a loan from the Government to help pay for your tuition fees. You can also apply for a maintenance loan from the Government to help cover your living costs. See
Excellence Scholarships
Worth £2,500 per year of study over three years when you score a defined number of UCAS tariff points from specified qualifications*
» If you don’t qualify for an Excellence Scholarship but have 120 UCAS tariff points, you have enough points for one of our Achievement Scholarships offering £500 per year of study**
» Other scholarships, bursaries and financial support packages are available
* Points requirements vary depending on type of qualification.
** Threshold is 120 UCAS tariff points across all awarding bodies and qualifications.
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International
The full-time standard undergraduate tuition fee for the academic year 2025/26 is £16,900 per year.
There are range of Scholarships available to help support you through your studies with us.
A full list of scholarships can be found here.
Fees for this course
UK
The full-time standard undergraduate tuition fee for the Academic Year 2025/26 is £9,535 per year. You can apply for a loan from the Government to help pay for your tuition fees. You can also apply for a maintenance loan from the Government to help cover your living costs. See
Excellence Scholarships
Worth £2,500 per year of study over three years when you score a defined number of UCAS tariff points from specified qualifications*
» If you don’t qualify for an Excellence Scholarship but have 120 UCAS tariff points, you have enough points for one of our Achievement Scholarships offering £500 per year of study**
» Other scholarships, bursaries and financial support packages are available
* Points requirements vary depending on type of qualification.
** Threshold is 120 UCAS tariff points across all awarding bodies and qualifications.
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International
The full-time standard undergraduate tuition fee for the academic year 2025/26 is £16,900 per year.
There are range of Scholarships available to help support you through your studies with us.
A full list of scholarships can be found here.
Fees for this course
UK
The full-time standard undergraduate tuition fee for the Academic Year 2025/26 is £9,535 per year. You can apply for a loan from the Government to help pay for your tuition fees. You can also apply for a maintenance loan from the Government to help cover your living costs. See
Excellence Scholarships
Worth £2,500 per year of study over three years when you score a defined number of UCAS tariff points from specified qualifications*
» If you don’t qualify for an Excellence Scholarship but have 120 UCAS tariff points, you have enough points for one of our Achievement Scholarships offering £500 per year of study**
» Other scholarships, bursaries and financial support packages are available
* Points requirements vary depending on type of qualification.
** Threshold is 120 UCAS tariff points across all awarding bodies and qualifications.
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International
The full-time standard undergraduate tuition fee for the academic year 2025/26 is £16,900 per year.
There are range of Scholarships available to help support you through your studies with us.
A full list of scholarships can be found here.
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